Verbal and Visual Signs on Airlines Advertisement
Ayu Satya Kartika. I Nengah Sudipa. I Wayan Resen
ISBN : 978 620 2 00990 4 Published : 2017
Abstrak
In
modern era, people tend to travel using airlines to make them more convenient.
In order to understand the English
language and the signs concerning with travelling by airplane, it is good for
people to read this book. This book deals with the relationship between the
verbal and visual ways of communication carried out specifically at the domain
of airport advertisement. The English, as a means of communication is seen from
the semantic point of view, however the visual signs are analayzed by semiotic
approach.