PRODUCT DEVELOPMENT
I Nyoman Tri Sutaguna, S.ST.Par., M.Par Dirarini Sudarwadi, SE., M.Sc Syamsulbahri, MM., MBA., Ph.D Dr. Asep Deni, M.M., CQM., CBA Dendi Zainuddin Hamidi, ST., MM Dr. Herie Saksono, M.Si I Ketut Sirna, SH., MM Darnilawati, SE., M.Si Ir. Toto Triantoro., S
ISBN : 978-623-8382-71-2 Published : 2023
Abstrak
Product development is a crucial process in the modern business world which is full of change and intense competition. In this scope, companies are required to continue to innovate to meet growing market needs and to remain relevant amidst global economic dynamics. This process includes not only the creation of new products, but also the updating, improvement and optimization of existing products. Product development is not only a strategic step to maintain market share, but also a response to increasingly high consumer expectations for quality, functionality and user experience. For this reason, the author deliberately presents this Product Development book to readers. The purpose of this book is as a guide for everyone who wants to learn and deepen knowledge. This book is also intended to provide enlightenment to educators, students, educational practitioners, managers of educational institutions and society in general, in order to create a golden generation that has broad knowledge and insight.