TECHNOPRENEURSHIP: WELCOME TO BUSINESS IN THE 4.0 ERA

Luthpiyah Juliandara, S.E., M.M; I Nyoman Tri Sutaguna, S.ST.Par., M.Par; Harmono, S.E., M.M; Arnes Yuli Vandika; Aria Mulyapradana, S.Psi., MA

ISBN : 978-634-7314-68-0 Published : 2025

Abstrak

The increasingly rapid development of technology has created new opportunities and challenges for business actors, especially the younger generation interested in technology-based entrepreneurship. The concept of Society 5.0, which prioritizes the integration of cutting-edge technology with humanitarian values, opens up a wide space for technopreneurs to not only create innovations but also provide sustainable social and environmental impacts. This book is designed to provide theoretical and practical insights into technopreneurship, starting from basic understanding, technology business development strategies, case studies of startup successes and failures, to the role of technopreneurs in supporting the vision of national and global digital transformation. By addressing various current topics such as sustainability, green technology, and cross-sector synergy, this book is expected to be a relevant reference for students, academics, business practitioners, and policymakers.