Basics of Business Management

Ir. Lieptiono Gunawan, ST, MM, I Nyoman Tri Sutaguna, S.ST.Par.,M.Par, Raden Ayu Trisnayoni, S.Tr.Par., M.Tr.Par, Samroh, S.Kom. M.M., Alya Elita Sjioen, SE.,MM

ISBN : 9786238725007 Published : 2024

Abstrak

In an increasingly complex and dynamic business world, a deep understanding of business management is the key to achieving success. This book, Basics of Business Management, is here to provide a comprehensive guide to the fundamental principles needed to manage an organization effectively and efficiently. Business management is not just about managing resources and carrying out operational tasks, but also involves strategic planning, organizing, leadership, and ongoing control. With a practical and theory-based approach, this book is designed to help readers understand various aspects of management, from planning to innovation, which will equip them with the skills and knowledge required in the modern business environment. In each chapter, we try to explain the core concepts clearly and in detail, accompanied by real examples and relevant case studies. We also provide exercises and reflections to help readers apply theory into practice, as well as tools that can be used to face everyday challenges in business management.