MICE TOURIST MARKET ANALYSIS, 2013

Agung Suryawan Wiranatha; Ida Bagus Gde Pujaastawa

ISBN : 978-602-70536-01 Published : 2013

Abstrak

This book presents information about the characteristics of foreign tourists who do MICE activities in Bali, 2013. MICE tourism is one of the sectors in the rapidly growing tourism industry. MICE tourism activities involve a variety of sectors such as the transportation, recreation, accommodation, food and beverage sector, venue for events, information technology, trade and finance, so that MICE tourism can be described as a multifaceted industry.