ANALISIS PENDAPATAN PEDAGANG SEBELUM DAN SESUDAH PROGRAM REVITALISASI PASAR TRADISIONAL DI KOTA DENPASAR (STUDI KASUS PASAR SUDHA MERTA DESA SIDAKARYA)

The aim of this study is to anallze the income of the sellers on Sudha Merta market at Desa Sidakarya. The data used are primary data, consisted of the sellers income before and after the market revitalization programm. The result of this research shows that the sellers income before and after the market revitalization programm are significanly different. In order to improve the income of the sellers, it is suggested to fix not only the environment of the traditional market, but also the goods'distribution, market management, and marketing technique.