Menyoal Fantasi dan Emansipasi dalam Foodgasm

This study pursues to seek the present exaggerated foodgasm phenomena with its social implications. Straightforward, foodgasm can be described as; “delightful sensation during eating”. The sensations not only exist in the “flavour” aspect or human sense of taste, but also visual aspect. In this case, fantasy is a crucial matter that has a vital role. Furthermore, this study pursues to formulate some emancipation alternatives of the fantasy, such as, from Jean Baudrillard’s “seduction” perspective, Roland Barthes’s semiotics methods, Slavoj Zizek’s fantasy and emancipation concept, and George Ritzer’s holocaust dimension theory of fast food restaurant. These prominent figures are intentionally defined as the visual-foodgasm phenomena and the tasteful-foodgasm phenomena are in the different fields, hence require different perspectives and theories to identify.